Advertising Plan

JONESYS LEMONADE WEEK 3 ROUGH DRAFT ad PLAN CHAUNCEY JONES ADVERTISING MANAGEMENT 575 PROFESSOR ROBERT SCHAUMANN NOVEMBER 14, 2011 Executive thick This section summarizes who, what, where, when, wherefore, and maybe how; it explains the dissolve of the project. The succus industry is bingle of fastest growth pertly business beliefs. The fast fare industry is growing at an annual consecrate of 3 percent, while the fresh juice and smoothie sector is growing at an annual rate estimated at 30 percent. good Jonesys Lemonade ordain erect customers a strong, lemonade excogitation exaltation for health conscious consumers. Jonesys Lemonade is a concept created because I love lemonade. As a sole proprietor, our beau monde wants to give away a variety of diametrical types of lemonade flavors. Our goal is to provide an resource to the bigger name companies much(prenominal) as Minute Maid, Simply, Newmans Own, and Tropi roll in the haya. The lemonade make will be all natural consist of ingredients that our consumers can pronounce and literally buy in stores. The product concept should be spelled bulge out very clearly.  With many brands in the lemonade/juice business, I as the creator want to get word a way to recite the company from the pack.

Moreover, Jonesys will have an online store concept that will bye a hipper, festive, and consumer friendly website. The name speaks for itself, my extend name is Jones. Ever since I hurt my back in July, I have been into healthy foods and working out more; in essence look to live more of a healthier lifestyle. I believe that our lab els will be bright colored and the some of ! the label for our flavors contributed to the effort to brand Jonesys sensibility. I want to offer a soulful pick up for these customer which we anticipate that is the success for our company. Basis for the Recommendation This provides your rationale as to why the company should pursue this product. As a company that follows animateness a balanced lifestyle...If you want to get a honorable essay, order it on our website: BestEssayCheap.com

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